The Neurodiversity in Business Certification co-created with



Brain Badge for business connects business challenges with hidden talent, supporting both business and neurodiverse employees to thrive.
1 in 10 is the most conservative estimate of how many people in the world are neurodivergent. The more realistic number is 1 in 5
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How many people do you employ?
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How many customers do you have?
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How is your organisation thinking about neurodiversity?
“Diversity of thought is the missing piece of your D&I puzzle.
Coincidentally, it is also the missing piece in your innovation toolkit.” - Rich Rowley
What is Neurodiversity?
The term neurodiversity takes into account variations in the human brain regarding learning, mood, attention, sociability, and other mental functions. It doesn't pathologize the conditions - they are not regarded as abnormal or unhealthy - but as differences to be understood and worked with.
Neurodiversity is not new, it is part of our evolution, designed to support adaptability and our sustainability as a species.
By seeing things differently, processing things differently, neurodiverse individuals offer different solutions.
That’s innovation.
da Vinci's multi-disciplinary genius, Darwin's intuition, Edison's self-isolation, Curie's determination, Einstein's non-conformism, Branson's passion, Job's perfectionism, Musk's vision, Thunberg's conviction.
It's not a fluke.
It's Neurodiversity.

The same innovative thinking is sitting underemployed within your organisation.
What are you prepared to do about it?